Out of the South and into the City

Winners!

The summer publishing institute officially ends tomorrow.

Which means we gave our book imprint presentations today! The entire Puck Press team did a fantastic job. The judges loved our main title, #mistakesGIRLSmake, and were very impressed with our plans to promote this book. In fact, they were so impressed, we were awarded Best Social Media!

As the web director, I would love to take the credit, but our Twitter accounts, Facebook page and Pintrest page would not have been possible without our publicity and marketing directors. The three of us worked very closely to prepare the social media plan and bring the pages to life.

All of the imprints proposed social media plans but there was something in particular that set us apart, a viral video.

In one of our marketing meetings, we were told that two types of videos go viral, humor and cats. We had humor on our side so that night a couple of the group members got together in the dorm and created a video. Who would have thought that I would come to a publishing program to become an actress?

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One comment on “Winners!

  1. Jimmy's Pop Culture Blog
    July 15, 2012

    It was a great video! Congrats and good luck!

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This entry was posted on July 12, 2012 by in SPI.
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